компания "dr. reddy’s" purpose: to drive omnichannel agenda through omnichannel strategy development and execution. drive digital brand strategies based on the overall omnichannel strategy and brand promotion strategies with the objective of entering into the new digital space and gaining advantage over competitors. role responsibilities: omnichannel strartegy development to develop, discuss and approve company omnichannel strategy, and drive its execution. develop underlying sops, business processes and other according to the omnichannel strategy digital promotion/communication strategies development & implementation on the basis of combination of company omnichannel strategy & each brand strategy together with each brand manager develop brand digital promotion strategy & kpis for each brand track execution, and timely strategy adjustment. tools development & upgrade lead the process of digital tools evolvement and upgrade along with omnichannel strategy execution through understanding of evolving business needs, transforming them into requirements, and managing the service providers to implement the requirements collaboration with other functions collaborate with rx-otc marketing & sales, finance, it, coe, sfe, bi, hr teams to drive digital agenda, projects, processes, data, automation, systems operating external network: research agencies, service providers key skills and experience: graduate degree preferrably in math or it, experience in banking / fmcg / specialized provider in the role responsible for omnichannel with proven record of success: 3+ years strong understanding of modern approach of omnichannel promoion to big groups of customers, customers segmenation, communication strategies knowledge: digital savvy fluent english excellent analytical skills readiness to be a hands-on contributor behavioral skills excellent analytical skills very stress resistant very strong communication skills team player
Адрес
Москва