Web Analyst

компания "эдсервер" heya! since 2011, ✨adtech holding✨ is a starting point for an array of advertising, affiliate marketing, and martech companies. ecosystems and innovation labs for adtech & martech projects (propellerads, zeydoo, adex, propush.me, notix) wechr(39)re looking for a web- analyst to achieve the marketing team’s goals and deliver a transparent view of our progress, adtech is looking for an experienced web analytics specialist. as part of our performance team, you’ll be participating in the creation of the end-to-end analytics system, providing and supporting operational reports, evaluating traffic channels efficiency. this position is remote. job description ● creating and supporting datasets for end-to-end analytics reports. experience in google bigquery is desirable ● developing operational dashboards to evaluate traffic channels efficiency, marketing funnels progress, and product performance ● promo campaigns and marketing communication assessment, discovering insights to improve conversion rates from visitors to leads, from leads to customers ● taking part in creating a transparent reporting system that would deliver possibilities for data-driven marketing decisions ● set, check, and debug web tracking and ad platforms conversion tags on web properties required skills & experience ● min. 2 years experience as a web data analyst ● english b1+ ● you’re ready to face and manage analytics challenges in multichannel marketing campaigns ● deep understanding of web analytics and data visualization tools: google analytics (ga4), google data studio, tableau ● you know how to work with google tag manager: create tags, variables, and triggers ● you’re familiar with major marketing channels: cpc, smm, email, organic, etc. ● basic sql is highly welcomed ● basic css and javascript would be a great addition to your profile what we offer: health insurance, ten working days compensation of sick leave per year, fully covered ten working days of sick leave per year, five additional day-offs per year, english language compensation eight lessons per month paid by the company, other languages studying eight lessons per month - company pays 50%, training, quartal and annual bonuses.