компания "maccoffee" job description develop and coordinate and execution brand strategy and tactics. identify innovative business building ideas to increase business prospects. assist in developing promotional strategies for brand awareness and profitability. developing brand positioning and communication strategies. manage consumer and trade promotional activities and marketing events manage digital life of the brand: define, plan, schedule, budget and manage all digital project activities (digital agencies/bloggers), applying creative and strategic thinking and proactive problem-solving brand and corporate site maintenance (content) take lead in npd process manage cross-functional teams to execute projects within assigned timelines and budgets. track marketing parameters such as pricing, distribution, and pos to assist in better positioning and brand optimization of company products. work with other business units to execute business plans to meet revenue targets. analyze competitor performance and market trends to provide recommendations for brand development. monitor and control expenses within allotted budget, manage document work flow requirements 3-5 year of relevant experience in fmcg sector preferably еxperience in managing agencies digital promotion experience: briefing, control, execution developing and managing btl and pr activities. budget planning and p&l control for assigned portfolio skills and character marketing, brand management and product development concepts understanding multitask management english speaking and written (intermediate) communicative leading and enthusiastic attitude
Адрес
Москва