Retention manager

компания "softswiss" softswiss is a rapidly growing it product company which always welcomes professionals in various areas of it and igaming to join the team. we are looking for highly motivated and goal-oriented individuals who are willing to share their thoughts and ideas with like-minded people and get additional knowledge and experience in return. responsibilities: carrying out segmentation of the database and implementing remarketing strategies compose and plan email newsletter campaigns. creating triggered and transactional email campaigns. customers retention ensuring all email campaigns comply with current email best practice in the industry communication about promo events promo plan preparation preparing a technical task to designer and copywriter. a/b testing on various email campaigns to establish the most effective markup of emails (html/css) tracking and reporting on email campaigns in order to guide improvements analysis of current email marketing campaigns and making recommendations for improvement requirements: customer-first mindset analytical and strategic thinking skills data-driven approach knowledge of different service systems and experience in setting up the trial, onboarding processes using them customer.io, twilio, onesignal) expertise in internet marketing would be a big advantage. engagement сommitment english (b2) work conditions: full-time schedule modern office in a 5-minute walk from subway station. compensation structure aimed to motivate and perform at peak level no salary limits opportunity to join one of the most rapidly-growing it spheres comfortable workplace salary officially paid in hard currency negating devaluation risks