компания "ispring" about ispring solutions ispring solutions is a global leader in creating award-winning elearning software. for over 20 years, the company has developed more than ten stand-alone elearning tools, including ispring quizmaker, ispring converter pro, and ispring cam pro. these tools are highly anticipated among elearning professionals both separately and together — in ispring suite, an all-in-one authoring toolkit. ispring is recognized for its beautifully engineered products and exceptional customer service. over 59,000 customers in more than 170 countries choose ispring for its high level of performance and reliability. the customer list includes thousands of freelance instructional designers and teachers, almost 200 fortune 500 companies, government agencies, and educational institutions worldwide, some clients being microsoft, sap, boeing, dell, adidas, procter & gamble, university of california at berkeley, harvard university, and stanford university. responsibilities define the multi-channel marketing strategy and tactics for apac region execute lead generation and brand awareness campaigns to drive mqls, marketing-sourced pipeline and a rapid adoption of ispring brand manage and develop relationships with both existing and new channel partners through creating, managing and ensuring effective execution of the joint marketing activities test and optimize digital campaigns by messages, channel and market segment ensure leveraging the value proposition messages through key communications channels: smm, e-mailing, media, pr and influencer marketing in the region contribute into existing customers-focused ltv increasing initiatives work closely with both regional marketing and sales teams to develop relationship and engagement conduct apac market research on a regular basis and track competitive vendors marketing activities and promo campaigns create and execute regional marketing planning and budgeting in alignment with company strategic goals and kpis report on key marketing metrics related to business performance reviews and provide field feedback requirements at least 5 years’ marketing experience in it industry within the local apac markets proven expertise in managing digital and offline campaigns sound understanding across a range of demand generation tactics (sem, websites, events, channel marketing, content marketing) track record of accelerating sales pipeline through regional marketing activities deep customer empathy and desire to understand customers needs interest for the ux/ui best practices and courage to test brand new ideas great communication and presentation skills desire to work in a fast-paced, highly-driven environment with multiple project and ambitious goals data-driven, proactive and delivery-focused proven analytical skills at management level team player fluent english benefits inspirational and friendly environment great onboarding and talent development opportunities salary ranges depending on skills and expertise multiple opportunities for professional growth and promotion
Адрес
Новосибирск