Position: Group Brand Manager Your role: Defines and executes holistic marketing strategy for respective category in order to achieve business objectives Prepares & implement yearly category’s marketing activities plan Conducts market research and scoping of new market potentials. Identifies long-term marketing opportunities, matches market unmet needs with innovation activities Develops and implements new products launches Is a project lead for the strategic segments as well as innovation pipeline in collaboration with Sales, R&D, Supply Chain, Purchasing Creates and supervises all media and other communicational assets of respective brands Responsible for category P&L and L17 budget planning and steering Management of product portfolio Leading the team Your skills and competences: Higher education (as advantage - economics with business management / marketing / communication) Relevant work experience in international FMCG company in marketing on the position of Senior Brand Manager/Group Brand Manager/Category Head, preferably including experience in: new product development for local market development and creation of 360 communication materials for local market Fluent English Experience in people management What we offer: A unique opportunity to drive forward local market and an extensive work experience in constantly changing environment Compensation depends on experience and will be discussed individually (salary+yearly bonus) Mobile phone compensation Lunches Medical & life insurance after 3 months Hybrid work model Well-being program Sick leave is compensated by the company Extended paid vacation (31 calendar days per year) Opportunity to join a vibrant culture of trust and belonging
компания "эфко, управляющая компания" обязанности: разработка маркетинговой стратегии, стратегии развития категории, включая продуктовый портфель, позиционирование, ценообразование. управление p&l портфеля брендов. ...