Responsibilities: ANALYSIS OF MARKET Constant monitoring of feedback of the brand in the market; Identify key opportunities and propose a clear strategy to build brand recognition and avoid negative reaction to the brand; Provide market analysis in order to have solid picture of market activities and trends in relation to consumer and product; Study consumers, their preferences, the perception of existing brands and the psychology of consumer behavior; Applying the results of analysis to the seasonal collection. PLANNING, DEVELOPMENT AND SALES Proactively manage collection direction with the consumer in mind; Develop and propose product offer in form of an assortment pyramid according to consumerchr(39)s need; Create the product offer structure keeping all distribution channels and their specific needs in mind; Actively provide input for setting the Concept to Consumer direction and implement it into relevant ranges in partnership with Marketing Communication counterparts; Provide Brand presentations and explanations on collections and/or processes, as needed; Develop and propose assortment pyramid according consumerchr(39)s need; Work within cross-functional team and with interlinked departments to enable an efficient product creation process with an optimum product outcome; Develop collection within assigned brand according to time frames; Provide product cost and quality direction to meet markup targets of the brand; Review and approve development samples, prepare action steps to achieve approved results in quality and pricing; Achievement of sales plans and margins according to financial targets; Prepare and present your collection and/or business related topics - with respective audience in mind - by using relevant structure and content; Hold seasonal collection Line Reviews and Line Closes (pre-order and order sessions); Observe forecasting processes: review and analyze forecasting and order results provided by buyers; Ensure developed product is fully meeting Buy Ready requirements for seasonal calendars; Follow-up and support of training of junior positions and new employees in the group. Requirements: Higher Education, Preferable sphere - marketing/business/textile/fashion; Minimum 2 years of Brand Development experience with APP, FTW or ACC background; English language skills - Upper-Intermediate; Complex Data set management and analysis; Design to Cost; Product lifecycle management (PLM) - nice to have; Purchasing of components or finished goods; Apparel industry and market knowledge, specifically for sports and active wear; Knowledge in marketing and sales principles; Sport/outdoor apparel market main features and specifics in relation to consumer and product demands; Working and Supporting in Private or Licensed Brand development and identity; Knowledge of current Apparel, Materials trend and innovations; Familiarity with the Apparel industry - knowledge of key players-suppliers in the market (locally and globally); Possess understanding in retail pricing, product costing and methods of achieving financial targets; Material specification and components; Knowledge of international incoterms and exchange rate influences; Knowledge of product costing and its stages; MS Office programs Advanced user. We offer: Competitive salary; Comfortable social package; Wide range of benefits: discounts on companychr(39)s product and discount programs with our partners, medical insurance, mobile services discounts etc; Possibility to work remotely 1-2 days per week; Opportunities for professional growth and self development; Strong team.
Адрес
Москва