Digital Marketing Manager

компания "softswiss" company overview softswiss is a top company focused on the igaming industry, providing an umbrella solution for large gaming and betting businesses. softswiss products include online casino platform, game aggregator, sportsbook platform, affiliate engine, and casino games under the bgaming brand. softswiss in numbers: 2009 – foundation year 1400+ people in the company 300+ gaming websites supported 4b+ € bets processed per month 150m+ € generated via our software monthly 600k+ monthly active players responsibilities: maintain several company websites throughout their entire life cycle: planning, project management, development, launch, and post-launch support collect and analyse data on site performance and effectiveness in relation to kpis. analyse competitor websites and help identify key features and preferences of their target audience. develop and implement a plan to improve current websites, brand landing pages, and create new pages. work on making company websites user-friendly and intuitive for users, in line with brand style guides, and effective for lead generation) prepare functional requirements and write technical specifications for website development. manage and adhere to the softswiss communications and copy style guidelines. ensure sites and landings follow industry policies and market best practices (cookies, data privacy, terms of use). work closely with the content marketing, brand marketing, design, seo, and frontend development teams on cross-department tasks. requirements: higher education (preferably in marketing). 5 years’ experience in a corporate setting (preferably it) in a similar position. proficiency in marketing automation technology. knowledge of seo/sem. familiarity with analytical and data visualisation tools (google analytics, google data studio). strong project management skills, can-do attitude, problem-solving and multitasking skills, stress resistance, and a willingness to walk the extra mile. an ability to work under tight deadlines. agility to adapt and quickly change directions. high level of responsibility, punctuality, initiative, proactivity, and communication skills. advanced level of spoken and written english. advanced user of ms office suite and google workspace. our work conditions: work in an international it product company with offices in 4 countries remote full-time work or work from a comfortable office. it doesn’t matter where you work from, what matters is the result flexible schedule. it is enough to coordinate time zones and have intersections of working hours with the team paid 4 sick days and 1 day off per calendar year sports program compensation free online english lessons with a native speaker large payments under the referral program, in which the bonus is received by both the employee who recommends and the candidate who accepts the offer training, internal workshops, participation in international professional conferences and corporate events a wide relocation program for both employees and newcomers. p.s. if you do not possess experience in the specific domain, but certain you are ready for – we can consider aspiring candidates. it could be great opportunity for you to grow as a manager!