Womenchr(39)s Health direct-to-consumer startup Miracare.com is looking for E-commerce Marketing Manager to manage the Mira website and landing pages, optimizing user journeys, and aligning efforts with the digital acquisition and retention teams. This part-time position will take 20-25 hours a week with occasional overlaps with the US team from 8 to 11 am PDT. We started Mira because we want to help women with their fertility journey, empower them with the best technology and information, and help them to reach their fertility goals. Many women face fertility challenges when they try to start a family. The younger generations now have much more delayed maternal age than their parents. The lack of awareness and information about our own fertility levels gives women tons of guesswork during their trying-to-conceive (TTC) journey. In the US, 40%+ TTC couples took longer than three months to conceive. Job Description The Ecommerce Manager will use data, heatmaps, and other engagement tools to brief optimizations into the development and design teams to ensure high conversion, a higher average order value, and engagement. The Ecommerce Manager will have strong commercial acumen, be data passionate, and have great attention to detail. Responsibilities: Driving the sales performance of the e-commerce platform by new product launches support for the website and landing pages Product data management - ensure that all product data is on the Mira websites Online product management – ensure that products are merchandised while ensuring that products are simple to find, but yet maximizing sale opportunities Set up Wholesale Shopify store and SKUs Manage Unbounce landing pages and improve CR Working closely with logistics team in order to ensure smooth order fulfillment Reviews management (YotPo): sourcing and publishing of product page ratings & reviews Collaborate with the content and acquisition team on optimizing the website customer experience/journey, feeding into decisions on content, functionality and layout across the site Analyze landing page, online sales, subscription, upsell, and loyalty program Requirement: You have 2+ years of experience as a E-commerce Manager or similar role You have bachelor’s degree in Digital Marketing, Business Administration, Information Systems, or a related field Experience with Shopify, Google Analytics, Heat maps, Unbounce, Optinmonster (would be a plus) Experience in digital marketing agencies is a plus You have experience in Web Analytics, A/B testing, web optimization You have high level of attention to detail including proven ability to manage multiple, competing priorities simultaneously You have excellent written and speaking English communication skills, B2 or upper You are a creative and strategic thinker with a strong customer orientation
Адрес
Москва